Geography and regions
Use lower case for north, south, east and west, except when they’re part of a name or recognised region.
- the south-west (compass direction), but the South West (administrative region)
- East End, West End (London), Middle East, Central America, South America.
Use lower case for the north, the south of England, the south-west, north-east Scotland, south Wales, the west, western Europe, the far east, south-east Asia.
Always write out the full name of the area the first time you use it.