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Analytics on the COVID page Monday 25 January :: Analytics

Early analytics for the Coronavirus advice page fresh re-design

Sources of traffic

Next page visited (% pageviews)

Note: ‘Browse support’ can be reach via 3 different ways: top navigation and 3 buttons taking you to that page with filters preset for covid. screenshot of the page with post it of the percentage where these links

screenshot of the accordion on that page with post it of the percentage for them

Comparing bounce rates between Sunday 24 and Monday 25

It’s too early to start looking at trends since the new changes have only been live for less than 24 hours. But it might be of interest to note:

The lower percentage could mean visitors are more likely to stay on FBS. Warning: The fact that it’s a Sunday compared to Monday might add other factors than just the redesign.

Check the data yourself

Reminder: You can check the Data Studio dashboard to see the analytics

Visual of the changes before/after

See the data above on the pages themselves (PDF)