People are increasingly ignoring calls from 0800 numbers
They are also ignoring numbers without Call Line Identification (CLI)
People are communicating through so many channels
They have to ration the time given to communication channels
They are far more likely to know who is contacting them (online channels) and this attitude is lowering patience for unknown or commonly frivolous numbers.
Chronology
Increasing over time
Variations
0800
0300
Any unknown number
Supporting reports and other sources
This has been expressed over test rounds in 2019, 2020 & 2021
